SMS is a tool that allows brands to connect directly with target customers and is an unbeatable tool for business leads generation. If your brand hasn’t incorporated SMS into your digital marketing strategy, now is the time to revisit the idea. Here are some compelling reasons why this is the most direct channel to your customers.

Your target customers likely have one thing in common — they use mobile devices to communicate, shop, and research. Because of this, mobile lead generation techniques such as text marketing can help virtually any brand. If you’re interested in boosting your online presence with mobile lead generation, keep reading. These techniques should help you get off to a great start.

Your growing business needs to make a savvy investment in how its advertising dollars are spent. Two of the most common methods of nurturing and growing business leads generation are text marketing and email campaigns. Knowing which method boasts the higher open rate should influence your decision to try one of these campaigns today!